People don't care until they know YOU care.

People don’t care how much you know until they know how much you care.

This will not be a very long article, as the Secret to MLM Success is not a long secret.

Many people think that to succeed in network Marketing, you need to have the ultimate this, and the ultimate that. You need an internet MLM prospecting system. You need the latest MLM training CDs. You need the latest MLM training book, tools and websites. You need to attend every seminar. You need the latest DVD. The Latest CD. You need everything that is coming out, as you are supposed to be learning and being educated and I highly recommend continued learning and expanding your knowledge of Network Marketing.

Nothing wrong with any of that, as we sell them as well as a company, but they are NOT THE Secret to Network Marketing Success. These are tools that help you reach your goals

I was recently blessed to do a meeting in Greensboro, NC and was talking about recruiting in network marketing. Someone asked a great question:

"What is THE secret to Networking? Everyone seems to have a different twist, and a different 'secret.' My upline tells me one thing, and my sponsor tells me another. I go on training calls, and I hear something else. I listen to generic training CDs and hear something else. It is all so confusing. HELP!!!!"

I was quite at a loss of words.

I really did not know what to say to that. But God always seems to come through at the right time, and I started answering his question without realizing it.

All I said was...

"Everything you learn can help you, and all the trainers, upline, and sponsors you can learn from. You may even learn something today from what we are training on. And I highly recommend to my team and our prospects to continue to learn and better themselves.

But understand, if there is ONE secret to Success in this business, it is this:

"Make a conversation with people about THEM, what THEY want in life, what THEIR dreams are, and then show them a SOLUTION that will transform their life. We call it becoming a 'Information Specialist.' DO NOT sell them anything. DO NOT recruit them. Simply keep the conversation spotlight on them. Do not talk about you but talk about them, pour encouragement into them, and then show them how your business can CATALYZE that transformation they are seeking in their life. Let them know that your business is not for everyone, but if it is for them, and you do not want them to miss it. Do not pressure, but instead, REASSURE them. Reassure them that their life can be more than they ever thought or imagined it could be. And then show them the Success path that is transforming your life." Share the information with them in the tools I referred to in the paragraph above.

You are not there to sell them something or recruit them. Those transactions are the FRUIT of a informing conversation. Learning about them and their desires and needs. Then showing them how to acheive it with your system and business tools.

HOT INFERNO Secret:

If you are focused more on creating a transformation in a person then a transaction, then your transactions will multiply. And multiply beyond belief.

Most distributors are totally focused on creating a transaction that will create a paycheck for themselves, or they are just recruiting to get a check. Focus on transforming the prospect's paycheck and your paycheck will automatically be transformed in the process.

In simple words:

Hold a transforming conversation to create a transaction in Network Marketing. That is it. Every conversation and telephone call in MLM are potential transformational events. And this is a Higher Realm of working Network Marketing.

Is this Different?

Yes.

The Truth of what it takes to succeed in MLM?

Absolutely.

Become a Information Specialist in Network Marketing. You will not only transform others lives, but also your own in MLM and Network Marketing.

Are you being efficient or effective in your MLM business

Efficiency can kill your business! Learn to become
more Effective at presenting and marketing your MLM business.

Frustration can be a killer to your business. And rightfully so,
as we all go through frustration from time to time.

You know, it’s when you don't feel like doing anything. Talk to anybody and you are starting to doubt this business really works.

At least not for you. I've Been there?

You may be thinking that you want to do this business, but nothing is working and you seem to be working your rear end off. You make the calls, and nothing happens. You follow up and nothing happens. Your prospects disappear without a trace.

You are thinking--"Can I REALLY do this?"

But yet you are BUSY.

Busy at doing what?

There is a difference in MLM & Network Marketing, between being EFFICIENT and being EFFECTIVE. The average distributor in his or her Network Marketing Business is Efficient. But LEADERS in this business are EFFECTIVE at marketing their business.

EFFICIENT: is doing things right. And yes, you must do things right or this business will not work as it should.

EFFECTIVE: is doing the right things and THEN doing them right again and again.

Most people in MLM never grow past Efficient (If they even grow at all) and they work their enterprise the best they know how, and yet it seems to never really grow that much.

You seem to be doing everything right.

But the question is -- are you doing the right things? Like effectively Marketing?

There is only one thing we will ever get paid for in MLM and Network Marketing and that is MARKETING.

Simply:

Your Job is to do one thing: Create EFFECTIVE Marketing Exposures and a LOT of them. That's it for the new person. That is what you should focus on and no more.

Here is a Radical Paradigm Shift for you: Your job # 1 is NOT to sell. Your job is NOT to recruit. Your job is NOT to train. Those are FRUITS of an EFFECTIVE Marketing Exposure. Those are what GROW and Blossoms from an EFFECTIVE Marketing Exposure and Communication.

Your JOB #1 is to create an EFFECTIVE Marketing exposure about your business and products through magnetic communication which attracts the prospect to take action. Take action NOW.

You may be BUSY, but busy at making ineffective Exposures, which are killing your business and your self esteem. And it can be corrected so easily. What creates an EFFECTIVE Exposure?

Three things:

1) IMPACT. Your job is NOT to INFORM but create IMPACT. Most people who are BUSY and EFFICIENT focus on DETAILS --Facts, and the information. Folks who get rich in MLM and Network Marketing create an IMPACT and they are not focused on Details but the Destiny. The prospect's destiny--they move the prospect on the inside by talking about what waits for their life and future on the outside.

They MLM Leaders are not focused on their own paycheck --but focused on the PROSPECT.

And Network Marketing Leaders are not focused on the Process as much as the Power of Change, as they know they are in the LIFE CHANGING BUSINESS.

2) Emotional Connection.

You must create an Emotional Connection with the prospect.

How?

Simple... you focus on what they want to change in their life for the better or add to in their life the most, and then show them how your network marketing business and products can help bring that into their life.

They must develop an emotional connection to the product, to the business, or to you as a Leader and you must create the possibility that what their life is missing can be obtained through you and your MLM company. And then show them how they can do it too.

With an EFFECTIVE Communication tool called a Presentation Video online, or on DVD. This takes you out of the process and the tool effectively does the marketing and communication.

3) VALUE.

Let me ask you a question:

Would you buy a car that had no value to you?
Would you buy a house that had no value to you?
Would you buy a pair of shoes that had no value to you?

Your prospect will never start moving towards you as long as they don't see VALUE in what you are offering, what you are doing, and who you are.

Of course not.

Guess what?

VALUE RULES SUPREMELY!

You MUST show Value to the prospect how your MLM or Network Marketing business can help them in everything that you do and say.

How?

Find out what THEY VALUE in their life, and show them how your MLM Business, Products, and YOU can help increase that in their life. I call it the "4 Major Wants of Lifestyle":

People are looking today to "INCREASE, EXPAND, ENLARGE and EMPOWER themselves and their family's life" and you simply must show them how you can help them do that.

What are you spending your time doing in MLM?

Selling?
Recruiting?
Training?
Being BUSY? STOP IT NOW!

How about getting EFFECTIVE at Marketing your business and products, and let all of the above be the FRUIT of your actions --not the sole focus?

If you do that, your results will bloom massively like fruit on a tree--a MONEY TREE!

And your growth will be UNSTOPPABLE in this business of MLM and Network Marketing.

Click Here to see a system that allows me to be more effective at presenting the MLM and Network Marketing Industry to prospects. It is a system that our team uses to effectively teach and share the benefits of the Network Marketing industry with those that are looking to better their financial situation.

We are effectively reaching 50 to 100 prospects daily without selling, telling or cold calling leads. I can share these tips and techniques with you. Browse the links on the side for recommended readings that I have used to effectively implement the same techniques.

To Your Success